Donors After Idaho Gives

Say Thanks!

Whether you thank donors in an email. letter, or phone call, saying thank you is impactful and increases donor retention. Research shows that the average nonprofit loses 81% of donors after their first gift and the probability that a donor will make five consecutive gifts is only 10-15%. Increase those odds with a personal touch.

The time spent saying thanks will be well worth it! Need some ideas of creative ways to say thank you?
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• Send an e-mail thank you with a short video message from staff or those receiving services 
• Mail a hand-written card. Break up the donor list and have staff and board members help write cards
• Send a post card with a picture showing how donor funds help support the mission
• Split up the donor list and have staff, board members and volunteers give phone calls of thanks
• Mail or e-mail an invitation to a donor appreciation tour of your organization
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Follow Up

Also, don't forget to add your new contacts to your donor database to reach out in the future. Keep your Idaho Gives momentum with your other fundraisers! ​
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Learn more about donor relationships and retention strategy here